Jagriti Yatra

The online registration for Jagriti Yatra, an annual train journey to awaken the entrpreneurial spirt of youth ages 18-25, is now available. The program takes about 400 selected Indian youth around the country on a sixteen day trip to introduce them to entrepreneurs and ideas. The program will take place from December 24, 2008 to January 8, 2009.

The aim is to awaken the spirit of entrepreneurship – both social and economic within India’s youth by exposing them to individuals and institutions that are developing unique solutions to India’s challenges. Through this national event we will inspire them to lead and develop institutions nationally and within their communities.

Youth are increasingly celebrity conscious, while those Indians who have made lasting social and economic impact are often not visible as role models. The Jagriti Yatra aims to showcase inspiring success stories by taking young Indians to meet these “real heroes”. These role models, located around the country particularly in rural and semi urban India will demonstrate how social and economic enterprise has succeeded. We propose to engage the national media to act as a multiplier of this message by projecting it to the millions of Indians who will watch this journey unfold across the country, and become an annual event. With this we seek to awaken the aspiration of ‘being the change’ in the youth of India.


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